New Trends in Packaging Materials Transformation 2025: Empowering Brand Value!Date:2025-08-20 View:1
Against the backdrop of tightened global environmental regulations (such as the EU's "Packaging and Packaging Waste Regulation" and China's "Plastic Ban") and consumers' preference for green packaging (68% of consumers are willing to pay a premium for eco-friendly packaging), promoting the comprehensive replacement and innovation of sustainable materials has become a core issue in the industry.

We will predict the industry's development trends based on the cutting-edge dynamics of sustainable materials.


#01 Commercial Breakthroughs in Bio-based Materials

Plant-based PEF: Dior's Releaf plant-based packaging reduces carbon emissions by 60%-70% and is 100% recyclable.

Agave fiber: Derived from brewing waste, agave fiber is made into cardboard that combines strength and degradability, used in high-end cosmetics packaging.


#02 Large-scale Application of Paper-based Packaging

Plastic-free coating technology: The newly launched water-based barrier paper in the market achieves water and oil resistance through a nanocellulose coating, replacing traditional PE-laminated paper with a recovery rate as high as 98.8%.

Rise of paper bottles: L'Oreal's Seed Phytonutrients brand has launched a groundbreaking "paper bottle" packaging. The main body of the bottle is made of 100% recycled materials, mainly from waste corrugated cardboard and newspapers recycled by L'Oreal Group, giving the packaging a "second life". The overall plastic usage is reduced by more than 60% compared with traditional plastic bottles, and the entire paper bottle (outer shell + plastic liner) is recyclable and reusable.

Cases such as paper bottles for serums have verified the feasibility of paper bottles in the beverage and cosmetics fields. It is estimated that the proportion of paper-based packaging in the food field will exceed 40% throughout 2025.


The packaging industry in 2025 is at the crossroads of an era of change. As a national high-tech enterprise, CYR, under the guidance of the "dual carbon" policy, with green as the foundation, innovation as the wing, and intelligence as the spear, is deeply exploring more sustainable packaging solutions.

CYR continues to improve the environmental performance and competitiveness of its products, deliver brand value to customers, and at the same time fulfill its environmental responsibilities with practical actions, bravely undertaking the mission of the times!